Strategy SEO Research & planning
“We are launching a new website, it will be finished in a few months. So you can add in the SEO then.”
SEO is often seen as a magic wand kind of thing added in when the site goes live, or as a tetchy thing – they get dragged into the meeting when we show up. There is a part of SEO that is technical and is covered in the On site SEO section. The point is unless you have done your research and have an SEO strategy in place to get you where you want to be – for sure you will not get there.
Have a look at the Strategy section to understand why you need to do this first before you do anything else online.